Italia Cycling
Cycling - Tour of Germany Sold?
There has been some speculation for a few days, now that the French company Lagardère bought the agency in Hamburg Upsolut Sports AG. Spiegel magazine reported Lagardère wants to pay a double-digit millions. At the end of last year and over 865 million euros, Lagardère took over the 2001-founded the agency Sportfive. The Franco-German company Sportfive was active in the marketing sector of broadcasting rights sporting events and sports marketing, therefore, have used the rights of 250 football clubs in Europe.
The independent company Upsolut Sports AG has the marketing rights for several brands belonging to the soccer teams of second division FC St. Pauli and organized since 2002 among others only Triathlon World Cup for professionals, in addition to the biggest cycling events in Germany, the Tour of Germany and Vattenfall Cyclassics, until 2005 known as HEW Cyclassics.
The Tour of Germany is the only German stage race of the UCI ProTour. These counts events with the registration of more than 160 top riders the world and is one of the most prestigious cycling races in the world, in addition to the Tour de France, Vuelta and Giro d'Italia. The Vattenfall Cyclassics is the largest event loop of its kind in Europe. Since 1996, "Hamburg's race course for professionals and Everyman." This race seems to have the participation of all the world's best cyclists like Jan Ullrich, Erik Zabel and Paolo Bettini. In both events is possible that the common man to participate in three different distances. The Vattenfall Cyclassics offering a career Race for the mentally disabled called Special Olympics.
At a press conference, board of director spokeman Dr. Michael Hinz took a stand and said that there is no truth in this rumor. He also said that if there must be a change in the near future they will provide information in an open and detailed as usual.
It is conjectural Lagardère concern intends to open their own racing series. Through its contribution to the aerospace company EADS and the chain Canal Plus television that is capable of taking pictures available exclusively.
About the Author
About the Author
Emeli Dean is a high-ranking writer on sports for the sports betting industry.
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