Fits Haro
The increased traffic to your website with free advertising
When an expert, author or owner of a small company creates a website to promote their expertise, service, product or business, often find generating traffic to your site is much more difficult than expected. Web sites are a great tool to attract the current and potential target audiences, but if they come to your site, you need to spread the word. It was then public relations and major media placements can be very valuable.
The power of PR lies in sharing their unique experience, knowledge and perspective with the media and the public. Being featured in print, broadcast or online can give publicity is priceless, and the results may not have dreamed. Elimination Take Stress and neuroplasticity Expert Don Goewey. After giving a radio interview to promote his book Mystical Chill in San Francisco 102.1 KDFC, MysticCool.com website Don saw a huge increase in visitors - more than 10,000 in the morning. Don is one of my clients public relations firm and our job is to get out in front of your target audience. But there are ways to get media placements and outputs, and Don - free - media sites PitchRate.com connection, and connection Haro Reporter.
Sites like PitchRate.com ( http://www.PitchRate.com ) And Connection Reporter experts offer, authors and small business owners an incredible opportunity to earn free publicity - and increase your website traffic - For his books, business and products. When you subscribe to these services you will get media requests daily from journalists looking for sources. Find application to suit their experience and the tone of the journalist directly. If you like what you have to offer, you may be presented as going to the source in his experience. Not only can increase the number of visitors to your website, but can also increase your credibility with your target audience.
Once the land the placement of media and you are in the shoes of Don Goewey delivery of a radio interview that could make 10,000 visitors to your site the same day, will need to practice their sound recordings, to develop a clear and memorable and most importantly, make sure that the URL of your website can easily be remembered and written by the public listening to the program. Don MysticCool.com is easy and memorable, but what if he had gone with DonJosephGoewey.com or Neuroplasticity.com? Had he seen a spike in traffic? Can you spell "neuroplasticity" after hearing it mentioned on the radio? As with all public relations and business as it is clear, concise and easy is the way forward.
About the Author
L. Drew Gerber is CEO of Blue Kangaroo, Inc. and the creator of PitchRate.com, a no-charge media tool that connects journalists with the highest rated experts. Gerber's business practices and staffing innovations have been revered by PR Week, Good Morning America and the Christian Science Monitor. His companies handle international PR campaigns and his staff develops online press kits for authors, speakers and companies with PressKit 24/7, an online press kit technology he developed. For more great free publicity advice, visit PublicityResults.com. Contact Gerber at: askdrew@publicityresults.com or 828-749-3548.
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